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Our Story

Welcome to LoveitBookit! We're proud to be one of the UK’s Top Independent Cruise Specialists, based in Greater Manchester. Since our founding in 2013, we’ve been dedicated to crafting bespoke cruise holiday packages that tick all your boxes, while delivering top-notch customer service every step of the way. 

In our very first year, our Company Director, Daniel Radnor, was honoured with the ‘Travel Agent of the Year’ award by the Cruise Line International Association (CLIA). This incredible recognition set the tone for our journey forward. Since then, we’ve built our success on three core principles: offering great value, delivering exceptional customer service, and providing immersive cruise experiences.

In 2017, we launched our own television programme, Cruise TV by LoveitBookit. The show brings our exciting cruise offers right to your living room, showcasing cruise lines, ships, and the amazing destinations you can explore. We love to inspire our viewers with in-depth looks at the amenities onboard, insider tips from cruise experts, Dan & Sam, and captivating stories from fellow travellers.

Each episode is designed to ignite your wanderlust and provide a taste of the incredible adventures that await you at sea. Whether you’re a seasoned cruiser or planning your first voyage, Cruise TV is your gateway to the world of unforgettable travel experiences. 

For five consecutive years from 2020 to 2024, Loveitbookit has consistently achieved the Feefo Platinum Trusted Service Award and has been rated 'Excellent' on customer-review platforms. This accolade is only awarded to companies whose customers highly rate their experience.

CRUISE AGENCY OF THE YEAR 2024

LoveitBookit was recognised as 'Cruise Agency of the Year - Small Agency' at the Travel Weekly Agent Achievement Awards 2024. The prestigious awards celebration honours the UK & Ireland’s best travel agents and agencies. This acclaimed accolade is a testament to the dedication and commitment of the team, together with our cruise partners, to continuously provide the best cruise holidays for our customers.

WHO ARE WE?

Nice to meet you! Here at LoveitBookit, we’re a close-knit team of Travel Industry experts who’s mission it is to make every LoveitBookit holiday your best holiday yet – whether it’s your first cruise or your 50th...

We want to be your first port of call for vacation planning so you can sit back, relax and anticipate the journey ahead! Our dedicated Cruise Specialists are at the end of the phone to make your dream cruise escape a reality. Plus, on average at LoveitBookit, we’ve cruised with, or experienced over 22 different cruise ships per cruise specialist and visited over 250 destinations from all corners of the globe – so we definitely know what we’re talking about!

Our product builders, marketing creatives, sales specialists and operations organisers, are just as passionate about travel as you are, so let us introduce ourselves…

The LoveitBookit Journey

LoveitBookit’s journey has been marked by numerous awards, momentous occasions, and significant achievements that reflect our commitment to excellence and innovation within the cruise industry.

Here is a timeline highlighting these key milestones:

2013 – LoveitBookit is Launched

Won Travel Agent of the Year – Cruise Line International Association

2017

Won Best Newcomer – Royal Caribbean Trade Partner Awards
First Episode of Cruise TV by LoveitBookit Airs

2018

Won Most Innovative Cruise Agent of the Year – Travel Network Group
Cruise TV by LoveitBookit Airs on Really

2019

Won Celebrity Moments - Celebrity Cruises Travel Agent Appreciation Awards

2020

Won Celebrity Moments - Celebrity Cruises Travel Agent Appreciation Awards

2021

100th Episode of Cruise TV Airs

2022

Won Best Innovation for Cruise Marketing Award – The Cruise Club

2023

Won Travel Agent Above & Beyond Award – Celebrity Cruises Travel Agent Appreciation Awards
Cruise TV by LoveitBookit Airs on Comedy Central
Won Marketing Partner of the Year – Norwegian Cruise Line

2024

Won Celebrity Cruises Top Seller Award
Relocated base in Altrincham, Opened In-House Booking Suite
Celebrated 10+1 Anniversary Party

Won Cruise Agency of the Year Award at Travel Weekly Agent Achievement Awards

A Message From Our Director

Feeling wanderlust? You’ve come to the right place. Here at LoveitBookit, we’re inspired by you. Travel is a form of escapism, and we appreciate just  how important it is to escape the everyday. That’s why we’ll help you choose the cruise holiday that’s right for you. From niche hotels and exciting excursions to finding your ideal home-at-sea, cruise travel has never been more exciting. Plus, with our extensive ship and destination knowledge, we’re able to create tailor-made cruise packages with the personal-touch that you’ve been looking for. Be inspired by nature, embrace new cultures or just treasure the little things – a new corner of the world is ready and waiting to be explored. - Daniel Radnor

Work For Us

We’re always excited to hear from talented individuals who can add even more value to our team. If you're looking to join a progressive Cruise Travel Agency, we’d love to hear from you. Please send us your CV and a cover letter and let us know which area of the company you’re interested in joining. Reach out to us at: recruitment@loveitbookit.com

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WHY BOOK WITH LOVEITBOOKIT

LoveitBookit are proud to be accredited as one of the leading, independent cruise agencies in the UK. Our reliable, CLIA-recognised cruise experts are here to help you plan your dream cruise holiday and support you through every step of your journey.

Our passion lies in curating unparalleled cruise experiences for our customers, ensuring you book your dream holiday with absolute confidence. As well as being part of the Travel Trust Association and a 5-times winner of the Platinum Trusted Service Award from Feefo, you can rest assured that when you book a LoveitBookit cruise escape, your holiday is fully ATOL and Financially Protected.

BESPOKE PACKAGES

We handpick cruise itineraries and package them with incredible, added-value inclusions to create the perfect tailor-made holiday experience for our customers.

TRAVEL EXPERTS

Holiday planning made easy! Our dedicated team boasts unrivalled cruise industry and destination knowledge and are committed to delivering exceptional customer service.

AS SEEN ON TV

For holiday inspiration and cruise line insights, you can watch our hottest cruise escapes come to life on your television screen daily with Cruise TV by LoveitBookit.

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